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One Percent For The Planet

PreviousNext is proud to have joined 1% For The Planet, a global alliance of companies who invest in environmental causes.

Started by Yvon Chouinard, the founder of outdoor company Patagonia, 1% For The Planet has now been running for 10 years, and its 1200 member companies have invested over $100 million in more than 3,300 non-profits.

As a company, PreviousNext has always strived to minimise our own environmental footprint, and has actively worked with environmental organisations such as the Australian Conservation Foundation and Wilderness Society to further their campaigns. Now in our fifth year of operation, we’re excited to have reached a point of commercial maturity where we can commit at least 1% of our company revenue to causes we feel passionate about.

Our principles driving the choice of organisations we support include:

  • Keeping our focus local to Australia, the immediate environment we operate in as a company.
  • Driving positive policy change in favour of environmental issues.
  • Ensuring sustainable use of resources.
  • Positive social justice outcomes.
  • Coastal and ocean protection, something crucial to PreviousNext’s founders as lifelong surfers.

Based on these principles, we currently support the following organisations:

  • Australian Conservation Foundation: One of Australia’s longest running environmental advocacy organisations, with a strong track record in critical campaign victories, ACF is one of PreviousNext’s original clients, who we’re proud to support with in-kind services. 
  • Surfrider Foundation Australia: The local branch of the global organisation focused on protecting beaches from overdevelopment and environmental impacts. 
  • GreenFleet: Australia’s first carbon offset provider, PreviousNext contributes to the 8.4 million trees Greenfleet has planted since 1997, helping to re-forest areas that had previously been affected by land clearing. 
  • Lock the Gate: Coal Seam Gas is threatening significant parts of Australia’s productive farmland and irrevocably affecting the natural landscape and water resources, and running roughshod over community sentiment. Lock The Gate is a grassroots organisation that brings together more than 160 local action groups. 
  • Sea Shepherd: As kids growing up in Avalon Beach, PreviousNext’s founders were lucky if they saw one whale a year pass by during the 1980s. These days, we’ll often see multiple pods of whales every day during their migration periods across the road from our Avalon office, thanks in part to Sea Shepherd’s ongoing direct action campaigns. 
  • OzHarvest: One of the most effective sustainable social programs in Australia, OzHarvest recovers 160 tonnes of food per month that would otherwise go to waste, providing more than 480,000 meals to people in need. 

Find out more about 1% For The Planet »

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