Fiona spent the early part of her career in not-for-profit marketing and communications across the UK and Australia, developing a strong grounding in strategic content, audience engagement and digital marketing. As a freelancer, she built a broad portfolio of website content projects before joining PreviousNext in 2022 - bringing a decade and a half of writing, editing and content strategy experience with her.
As the Content Specialist at PreviousNext, Fiona guides the company’s strategic content delivery, partnering directly with clients on content writing, SEO strategies and editorial planning that complements and enhances our user experience and development work. She builds genuine, trust-based relationships with clients, listening carefully to their needs and helping them find their voice online.